Duncan x Dolly E-content

Social & Digital Design

At Grey, the Conagra account asked me to develop e-commerce tiles for Dolly Parton Sugar Cookies. The offerings needed to be showcased with creative precision, ensuring that potential customers would be enticed to explore and ultimately make a purchase around the holidays.

Challenge

Due to limited product photography, I used Photoshop to repurpose packaging photos and created entirely new designs. Collaborating with the Conagra team, I effectively captured the brand's essence in engaging e-commerce tiles, boosting sales and customer interaction around the holidays.